Code of Conduct

Last Updated on July 5, 2026

Welcome to Marketeq Digital Inc. (hereinafter referred to as "Marketeq," "we," "us," or "our"). This Code of Conduct (the "Code") sets out the ethical standards and principles of behavior that guide Marketeq and its people. The Code reflects our commitment to integrity, professionalism, and lawful conduct in all aspects of our business. It provides a framework within which our more specific policies operate and serves as a guide for making sound decisions. If you have any questions regarding this Code, you may contact us at legal@marketeqdigital.com.

1. Purpose and Scope

The purpose of this Code is to articulate the standards of conduct expected of everyone at Marketeq. This Code applies to Marketeq's directors, officers, employees, and, where relevant, contractors and others acting on its behalf. It reflects the core values that underlie our operations, including integrity, client-focused excellence, innovation, teamwork, and continuous learning. This Code is intended to guide behavior and decision-making across our organization. Compliance with this Code is a condition of working with and for Marketeq.

2. Integrity and Ethical Conduct

Marketeq is committed to conducting its business with honesty and integrity. We expect our people to act ethically, to be truthful in their dealings, and to honor their commitments. We do not tolerate dishonesty, fraud, or unethical behavior. Acting with integrity means doing the right thing even when it is difficult and considering the impact of our actions on others. Integrity is the foundation of the trust our clients and stakeholders place in us.

3. Compliance with Laws and Policies

Marketeq is committed to complying with applicable laws, regulations, and internal policies in all of its operations. We expect our people to understand and comply with the laws and policies relevant to their roles and to seek guidance where they are uncertain. This includes compliance with our policies relating to anti-corruption, data protection, security, and other important areas. Where local practice conflicts with applicable law or our policies, the higher standard applies. Compliance with laws and policies is an essential expectation of everyone at Marketeq.

4. Respect in the Workplace

Marketeq is committed to maintaining a respectful, inclusive, and professional workplace. We treat one another with dignity and respect and do not tolerate discrimination, harassment, or bullying. We value the diversity of our people and seek to foster an environment in which everyone can contribute and succeed. Respectful behavior extends to our interactions with clients, partners, and others. Further detail regarding our commitment to respect and inclusion is set out in our related policies.

5. Client Focus and Professionalism

Marketeq is committed to serving its clients with excellence and professionalism. We seek to understand our clients' needs, to deliver high-quality services, and to act in their best interests within the bounds of the law and ethical conduct. We protect the confidentiality of client information and avoid conflicts of interest. We take pride in the quality of our work and in the relationships we build with our clients. Client focus and professionalism are central to our identity.

6. Protecting Company and Client Assets

We are committed to protecting the assets of Marketeq and its clients, including physical assets, information, and intellectual property. We use these assets responsibly and only for legitimate purposes. We protect confidential and proprietary information against unauthorized access or disclosure, in accordance with our policies. We do not misuse or misappropriate assets entrusted to us. Protecting assets reflects our respect for Marketeq, our clients, and our stakeholders.

7. Avoiding Conflicts of Interest

We are committed to avoiding situations in which personal interests conflict, or appear to conflict, with the interests of Marketeq or its clients. Where a conflict of interest arises, we disclose it and manage it appropriately in accordance with our Conflict of Interest Disclosure policy. Acting in the best interests of Marketeq and its clients requires transparency about potential conflicts. We encourage our people to seek guidance where they are uncertain. Managing conflicts of interest appropriately preserves trust and integrity.

8. Health, Safety, and Sustainability

Marketeq is committed to supporting the health, safety, and wellbeing of its people and to operating in a responsible and sustainable manner. We seek to promote healthy working practices appropriate to our remote-first model and to act responsibly toward the environment and the communities in which we operate. We comply with applicable health, safety, and environmental requirements. We recognize our responsibility to conduct our business sustainably. These commitments reflect our broader sense of corporate responsibility.

9. Reporting Concerns and Non-Retaliation

Marketeq encourages its people to raise concerns about any conduct that may violate this Code or applicable law. Concerns may be reported through appropriate channels, including at legal@marketeqdigital.com, and may be raised in confidence where permitted. We do not tolerate retaliation against anyone who raises a concern in good faith. We investigate reported concerns appropriately and take action where warranted. A culture of open reporting supports the integrity of our organization.

10. Consequences of Violations

Violations of this Code are treated as serious matters and may result in disciplinary action, up to and including termination of employment or engagement. Depending on the circumstances, violations may also expose individuals and Marketeq to legal liability. We are committed to applying this Code fairly and consistently. Upholding this Code protects both individuals and the organization. Compliance with this Code is essential to maintaining the trust of our stakeholders.

11. Changes to This Code

Marketeq reserves the right to modify or update this Code of Conduct at any time to reflect changes in our values, practices, or legal requirements. Any changes will become effective upon posting the revised Code, and we encourage you to review it periodically. Where changes are material, we will endeavor to communicate them through appropriate means.

12. Contact Information

If you have any questions, concerns, or wish to report a suspected violation of this Code of Conduct, please contact us at legal@marketeqdigital.com. We are committed to conducting our business with integrity and to addressing concerns promptly and confidentially.